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Discovering the world to appreciate its flavours and to enjoy more

A Delicious Complexity

What’s inside a dish? A dish is a complex matter. And what is in a recipe? A recipe is also a complex matter, very complex, it produces the corresponding dish. A good dish needs the right recipe, but first you need excellent products. And what’s in the products? Well, the products are perhaps the most complex thing of all. Excellent ones, even more so. But when they present themselves to us, they appear in all their simplicity, sincerity and truth.

“Complex means that the product is born from a system of relationships between things that act on each other and that this product is something more than the simple sum of these things.”

Complex does not mean complicated, nor does it mean difficult. Complex means that the product is born from a system of relationships between things that act on each other and that this product is something more than the simple sum of these things. An excellent dish of cacio e pepe alla romana is something more than the pecorino romano, the black pepper and the pasta that make it up. Something new is born, something more, and the level is raised. A level of complexity, in fact. 

In a recipe there is all the complexity of the interactions between the ingredients, the cooking methods, the cutting techniques, the unpredictable hand of the cook and, perhaps, even his mood at that moment. But the result is all this plus something, something that transcends the individual parts. The whole is never just the sum of its parts. 

And in a product of excellence? Technique, knowledge, tradition, soil, climate, technological innovation, love, tenacity, madness, the vision of the producers. A gateway to a magical world, which sublimates all these elements and turns them into one thing. A thing that we can enjoy.

“This is precisely why Kaataa is here. To take you by the hand to places where you can discover the wonderful complexity and revolutionary beauty of the best products from all over Europe.”

It is not possible to enjoy all this in its fullness, to let all the complexity compressed in an extraordinary product explode in our taste experience, or rather life experience, without walking the winding but scenic paths of relationships, of the worlds that are hidden behind the surface. This is precisely why Kaataa is here. To take you by the hand to places where you can discover the wonderful complexity and revolutionary beauty of the best products from all over Europe.

CONTRIBUTOR

Anthropologist and Author. His main research interests are creativity and learning, cultural transmission, innovation and the digital revolution.

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